How to use influencer marketing to boost your business

Support provided by Business Gateway

What does this involve?

This free article from Business Gateway explains how to use influencer marketing to boost your business, with insights from fashion and lifestyle blogger Tatyana Bugayeva.

The article discusses how working with an influencer can inspire conversations with potential customers about your brand.

Influencer marketing can help any business to build greater engagement with its brand. Influencers are hired to promote brands that they genuinely love to the influencer’s own followers, by creating suitable content and engaging directly in two-way conversations. 

Am I eligible?

Yes, if you are thinking about starting, or already run, a business in Scotland.

What does this cost?

This is a free service.

Who is this for?

Any business based in Scotland, at any stage in its life cycle.

How long does this take?

It will take around 6 minutes to read the article.

Next steps

Visit the Business Gateway website to read the full article.

Support provided by Business Gateway

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