Should my business be on Instagram

Run through the 7 quick questions in this free DigitalBoost article to decide if your business should be on Instagram. Crucially, this popular social media platform is really only suited to visual businesses. If your product or service lends itself to photography, Instagram could be for you. But you should also be sure you have the resources to post appealing, high quality images on a regular basis.

Yes, if you are thinking about starting, or already run, a business in Scotland.

This is a free and impartial service.

Any business based in Scotland, at any stage in its life cycle.

Don’t post without permission. You will need to ask your customers and staff if you can use their images on Instagram if you want to add a human angle to your feed.

Visit the Business Gateway website to read an article about Instagram. This can help you decide if this platform is suited to your business.