E-commerce and selling online - the basics

Support provided by Business Gateway

What does this involve?

Embracing e-commerce can help you reach more customers – and provide better after-sales support. With some careful planning, you can develop a low-cost online shop and e-commerce system that could prove profitable to your business. This Business Gateway guide to e-commerce and selling online covers the basics to get you started.

In this free guide, you can read about: 

  • how to get started with e-commerce
  • how to develop e-commerce services
  • the benefits of selling online
  • types of online shops – basic, intermediate and sophisticated
  • IT regulations and policies
  • common e-commerce mistakes
  • making the most of IT and e-commerce

Be aware that building an e-commerce website is just the beginning. For it to be effective, you must update it regularly, deliver goods promptly and provide adequate customer support. It’s also vital to stay at least one step ahead of cybersecurity threats.

Am I eligible?

Yes, if you are thinking about starting, or already run, a business in Scotland.

What does this cost?

This is a free and impartial service.

Who is this for?

Any business based in Scotland, at any stage in its life cycle.

How long does this take?

Set aside 8 minutes to read about the basics of e-commerce and selling online.

Important information

You must comply with various rules when you sell online, including distance selling, consumer protection and e-commerce regulations. Make sure you know what’s required.

Next steps

Visit the Business Gateway website for more advice on e-commerce and selling online.

Support provided by Business Gateway

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